C2RO Founder and Chief Technology Officer, Dr. Soodeh Farokhi was the featured speaker in TandemLaunch’s latest podcast episode of THE LAUNCH. Dr. Farokhi discussed how to validate your business concept and drive a tech start-up by sharing her own entrepreneurial journey and the key lessons that enabled her to evolve C2RO to what it is today.

A short summary of Dr. Farokhi’s tips to new and future entrepreneurs:

  • Build a transparent and collaborative culture
  • Listen to the market feedback
  • Pivot fast, if it is needed
  • Don’t focus solely on the technology, think about how would it work as a product 
  • A business cannot grow without customers, they are king
  • Take the data privacy of your customers and/or product users seriously
  • Dream big but stay realistic with your business goals
  • Continuously expand your business network

Below is a short clip about why our main solution, C2RO Perceive, was developed. You can listen to the full episode here:
Spotify: https://spoti.fi/2WLGAUf
Stitcher: https://bit.ly/2WM48Iw
TuneIn: https://bit.ly/3e4EeFE